Posts

Writing The Perfect Release

Throughout my internship at my PR firm as well as the classes I have taken in college, I have had multiple trial and errors perfecting the perfect press, news, and new hire releases. It can be very intimidating and hard to start writing a release. Most people get a form of writer black and struggle in terms of beginning writing their piece. The first thing you want to make sure you do is to have a clear understanding of what you are writing about, and who your audience is. Making sure you are directing your writing to the appropriate audience is key. Once you have a good understanding, you're ready to write. If you are writing a press or news release, make sure you come up with a title that is clear and to the point. You don't want to confuse your audience in any way- so it's better to keep it simple. Next, you want to move on to your body of writing. It is always a good idea to start off by giving background to what you are going to be talking about. Whether that b

It's All About Who You Know

When you have an internship, the pressure is always on you. Now, no one expects you to be perfect, but they want you to be pretty damn close. Getting an internship is a big deal-for it could possibly be a gateway to a future job. It is a way to build your resume, and most importantly- its a way to market yourself. Not only do you gain real world experience, but you also gain real world relationships as well- and thats just as important. Im sure you've heard the phrase "its all about who you know." Well, part of that is true. The people you meet in this world are all vital connections that you might be able to use in the future. Having too many connections is never a problem- so get out there and meet people, you never know who they might be or who they might know.  So far through my internship alone I have met several world renown doctors, a credible photographer, and a former producer and reporter for a local news channel. Aside from my internship, I have also

Following The Crowd

As an intern, you are asked to complete a multitude of tasks. Whether it be attending events, writing articles for clients, reviewing a case study, or looking over and creating posts for social media sites; you're always doing some sort of work. Interning is a great way to learn a little bit about what the real world will expect from you once you graduate college. It also will give you a taste of some things you may be doing in the field of work you choose-so choose wisely. At my internship with the PR firm in Tampa, I am always on the go. From creating a variety of social media posts for our many clients, to editing a magazine article for a medical journal; I always have a variety of jobs, As an intern, it is important that you master the phrase "yes, i'd love to!" because when you're asked to do something, you better be enthusiastic and willing to work hard, or you might establish a bad reputation with your supervisor. Interns are expected to do what t

Still Kickin'

So it's been about 10 days since my last post. It's crazy how much can happen in so little time isn't it? I mean, just a few hours or minutes or seconds can go by and your world can change. It's also crazy how much you can get done  in so little time. If you're rushed or nearing a deadline, your brain and body kick into overdrive, scrambling to get the work done. On that note, I want to talk about deadlines today. When you're in school, you constantly think "I can't wait to get out into the real world where I don't have to deal with projects and tests and final deadlines." Except the irony of all that is: the real world is exactly like school, but with money. If i've learned one thing throughout my internship so far, it's that the real world is a lot like school. You have projects to work on for clients You have deadlines for articles and press releases. You are tested by your boss every single day according to your performance at t

Surviving

So.. the internship world has been treating me pretty well lately. My curriculum requires me to be spending about 15-20 hours a week on my internship in order to receive 4 credit hours towards my graduation requirements. Which I am doing. However, lately I feel like I could almost handle 2 internships on top of everything. I don't mean to sound like I'm begging by any means; I just feel like I love what I do and what I'm learning. And maybe that's the way it's supposed to be? Figuring everything out has been kind of difficult. In the last year I have gotten an amazing internship opportunity, set myself up for early graduation, moved out of my parents house, and was also somehow able to find myself. I have learned that the opportunities you take in life all play a huge role- no matter how small they may be. Every decision you make, person you talk to, or work you accomplish- all play into making up your life and determining what your next move is going to be.

Put To The Test

During my time at my internship I have been given many opportunities to better my work and gain some real world experience. Last week, my internship invited me to one of their events that their client was hosting. Now, since we are a PR firm, our job was essentially to be the press for the event. It was still fun though. Located at the top floor of The Westshore Grand hotel, the event was simply spectacular. Being able to meet doctors and companies from all over Florida and some parts of the U.S, was fascinating. I got to speak will many members of the doctors practice while also showing my face and getting my name released as a part of a distinguished PR firm. Feeling a little pressured to do well at my first big event just made me that much more motivated to provide the best work I could. My job that night was to take pictures of the event and assist in interviewing the guest speakers from the companies the client worked with. It was interesting to shadow some of my colleag

In

Officially getting started in the world of PR, my eyes have been opened to a new and exciting world. Working for a PR firm as an intern has already been very rewarding. Day one was your basic introductions and first time jitters; but since then i have been loving the experience. I had no idea the kind of things I would be doing, but i'll say one thing: I am so glad I took "Media Writing" at last semester. That class has prepared me for more real world situations than I thought I would encounter this early on. Writing press releases, news releases, creating blog posts, researching and reviewing case studies, and creating social media posts and input. None of these things would I have been able to have done without that media class. Yet, still, I am doing well. So far I have had 3 to 6 assignments each day and have been able to produce efficient work and so far I have had no problem doing it. Some of my assignments have taken some time to work on; but with good time c